Atomic Shelf — for indie authors

Build a readership
that lasts.

We put your book in front of readers who already love stories like yours — video, reviews, preorders, listing optimization, and managed Amazon advertising, all working together as one connected system, run by one team that knows how every piece feeds the next.

3.2×avg sales lift in 90 days
160+indie authors
12k+videos produced
2,400avg downloads per promo feature
0×

average sales lift our authors see within 90 days of running the full stack — content, reviews, preorders, reader lists, and managed ads working as one system.

0indie authors on the system
0videos produced
0avg downloads per newsletter feature
The opportunity

Every stage of a launch can feed the next one.

  • Video builds the audience first. Readers discover your book on TikTok and Shorts before they ever see the Amazon listing — so ads have someone warm to talk to.
  • Reviews turn that audience into buyers. Genre-matched ARC readers give your listing real, early social proof, right when strangers are deciding whether to trust it.
  • And it compounds. One team running content, reviews, listing, list-building, and ads together means every launch builds on the last — shared data, one strategy, momentum that carries forward.
SCATTERED vs. CONNECTED Video freelancer BookBub $642+ / deal NetGalley $450 / listing Ad manager separate hire Kirkus $425+ / review vs. ATOMIC SHELF Video + Content ARC Reviews Preorder Campaigns Free Promo + Deal Sites Listing Optimization ShelfMates & StoryPals Managed Amazon Ads ONE TEAM Piecemeal: $1,500–$5,000+/mo across 5 separate vendors Atomic Shelf: $20–$499/mo everything coordinates ONE SYSTEM, BUILT TO COMPOUND
Content

60+ short-form videos. Every month.

Genre-calibrated scripts, AI-assisted production, and human creative direction. Video that reaches readers where they already spend time — TikTok, YouTube Shorts, Reels — at a volume and speed no traditional studio can match.

Book trailers, long-form YouTube, cinematic content, and custom theme songs on higher tiers. Formats keep evolving so your content stays where readers actually are.

60+
short-form videos per month, minimum
ARC reviews

Trust, before you spend a dollar on ads.

We recruit genre-matched readers from our own network, brief them, and follow up until reviews land. Your listing gets honest, early social proof — the one thing every other channel needs to convert a stranger into a buyer.

And your listing itself is part of the package — we audit and optimize your book copy and A+ content so the trust readers arrive with actually converts once they land on the page.

50+
reviews targeted per ARC campaign at our top tier
WHERE REVIEWS COME FROM BookSirens $10/book Budget-friendly Fast results Good for: Quick volume Testing a genre Standalone, no video NetGalley $450–$849 Pro reviewers Industry reach Good for: Trade credibility ~15% review rate Standalone, no video Kirkus $425–$750 Prestige signal 90-year brand Good for: Long-lead prestige 7–9 week turnaround Standalone, no promo ATOMIC SHELF ARC + video + promo + ads Genre-matched, managed Reviews before launch Coordinated across all channels

Every stage feeds the next.

Content
Video drives discovery across TikTok, Shorts & Reels
Reviews
ARC readers provide early, honest social proof
Listing
Optimized copy & A+ convert the traffic
Reader list
ShelfMates & StoryPals build the owned audience
Advertising
Retarget warm readers at peak purchase intent

Pick the level.
We handle the rest.

Every tier runs consistent, genre-matched content and includes listing copy & A+ optimization from Foundation up.

Interactive 90-Day Growth Estimator
Projected 3-Month Sales Lift
+35% to +60%
Recommended Plan: Momentum ($249/mo)
Spark
$20
per month · first 20 videos free
  • Short-form video creation monthly
  • Posted to TikTok, Shorts & Reels
  • Genre-matched scripts, formats evolve
  • Content clicks tracked
Expected by month 3
Video views5k–15k
Content clicks80–220
Sales lift+3–8%
Foundation
$79
per month
  • 80 short-form videos monthly
  • 1 professional book trailer
  • Listing copy & A+ optimization
  • Preorder listing setup
  • ShelfMates / StoryPals access
Expected by month 3
Video views15k–40k
Content clicks300–800
Sales lift+8–15%
Most popular
Momentum
$249
per month
  • All Foundation features
  • Full social media management
  • ARC campaign — 10 reviews targeted
  • Enhanced A+ listing build
  • Preorder campaign — 6-week countdown
  • 1 newsletter feature per quarter
  • Managed Amazon campaigns included
Expected by month 3
Preorders secured80–180
Free promo downloads1,200–2,400
KU page reads boost+40–80%
Sales lift+25–45%
Growth
$499
per month
  • 100+ premium videos monthly
  • 2 cinematic trailers, 1 theme song
  • ARC campaign — 25 reviews targeted
  • Premium A+ listing build
  • Preorder campaign — 8-week countdown
  • 1 newsletter feature per month
  • Managed Amazon campaigns included
Expected by month 3
Preorders secured200–420
Free promo downloads2,400–4,800
KU page reads boost+90–150%
Sales lift+60–110%

Running a full catalogue, multiple books, or need bespoke campaign structure? Ask about Surge & Orbit — dedicated team or custom seat, custom pricing.

The readers are out there.
Let's go find them.

160+ indie authors are building long-term readerships with Atomic Shelf. One team, one system, all pointed at the same goal: more readers, more reviews, more sales — compounding month over month.

New: The Atomic Launch Playbook

Every plan includes our 6-module onboarding course — from the discovery problem through reviews, launch mechanics, ads, and compounding. You'll know what's happening at every stage and why.

Discovery ProblemVideoReviews Launch MechanicsListing & AdsCompounding

Our promise

If we don't hit the growth target we agree on together, we don't close the file — we keep adding work and adjusting strategy until we get there. Read the full commitment →

Our promise

We don't stop until it works.

At the start of every engagement, we agree on a real growth target together — not a vague hope, a specific number. Here's what happens if we haven't hit it yet.

01
We keep the file open. A missed target isn't a reason to close out the engagement — it's a reason to keep going.
02
We add work at no extra charge. More content, a deeper ARC push, a revised ad strategy — whatever the data says is needed.
03
We keep going until we get there. We're building long-term author businesses, not running one-off campaigns.