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What the Atomic Shelf services actually cover

A plain map of the work we do — discovery, trust, conversion, retention and repeat readers — and where each service sits in that sequence.

Book marketing is a sequence, and most of it fails because one stage is skipped. Readers have to find a book before they can believe it, believe it before they buy it, and be given a reason to come back.

Discover — getting found

This is the base layer. Short-form video puts a book in front of readers already primed for its genre; multilingual discovery covers books published outside English; Amazon advertising buys reach where the audience already is.

Trust — earning belief

Attention is not interest. ARC review campaigns put a book in front of real readers early enough for their feedback to matter, and listing optimisation makes the page they land on do its job.

Convert and retain

Preorder campaigns turn early readers into a launch; reader-list building captures the audience that comes with them. Newsletter features keep that list reading.

Repeat and reach

Audience retargeting brings back readers who engaged but did not buy, and the reader ecosystem turns one book launch into a catalogue.

Not every plan includes every service, and which services apply depends on where your book is. Pricing sets out exactly what sits in each tier.

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