✦ Bespoke Book Marketing for Indie Authors

Your book deserves
readers — not just
views

We write, shoot, and score premium short-form videos, cinematic trailers, and podcasts for your book — then retarget every warm viewer on Amazon, where browsing becomes buying.

📡

Amazon DSP Retargeting — now included

Turn social views into Amazon sales with certified DSP campaigns. Learn how →

Signature Results
0
Videos Monthly
0
Content Formats
0
Authors Supported
0
Avg. Sales Lift
📡
0
ROAS via Amazon DSP — Retargeting warm viewers right on Amazon, where purchase intent peaks.
Curated with care: From script to DSP campaign, every piece is engineered to connect with the right readers — driving real sales, not just views.
12.7M+ views generated
Trusted by indie authors worldwide
Amazon DSP Certified Partner
BookTok & YouTube specialists
A+ Content Production
Our Craft

Content that sticks

Seven disciplines, one unified strategy — moving your book from shelf to soul, and from screen to sale.

📝
Creative

Script & Creative Direction

We immerse ourselves in your story and craft emotionally resonant scripts tailored to your genre and voice.

🎬
Production

Cinematic Video Production

Premium AI-powered videos, book trailers, and long-form content with professional cinematic polish.

🎵
Audio

Original Theme Songs

Custom composed music that captures the soul of your book and lingers in your readers' minds long after.

🎙️
Audio

Podcast Production

Author interviews, book discussions, and promotional episodes that build loyal, long-term audiences.

📺
Long-Form

Long-Form & YouTube

In-depth videos designed for deeper reader connection and compounding long-term discoverability.

🖼️
Amazon

Amazon A+ Content

Premium listing pages with character panels, hero banners, and review highlights that convert browsers into buyers.

📡
Amazon DSP

Amazon DSP Retargeting

Strategic DSP campaigns that reach warm viewers right on Amazon — converting browsers into verified buyers at scale. Our certified partnership means you get enterprise-grade targeting at every tier.

Full DSP explainer →
20×
Average ROAS
+20%
A+ Content lift
40%
Lower CPA vs legacy

Every warm viewer your videos build becomes a retargetable asset on Amazon, Prime Video, Kindle, and Twitch — where purchase intent peaks.

Amazon Advertising

From social views
to Amazon sales

We're a certified Amazon DSP partner. We take the warm audience your videos build and retarget them directly on Amazon — where they're already in a buying mindset.

📡

Demand-Side Platform (DSP)

Programmatic ads across Prime Video, Kindle, Twitch, Amazon.com, and premium third-party sites — powered by Amazon's own first-party audience data, not guesswork.

🎯

Warm Retargeting Only

We never burn budget on cold strangers. Every DSP impression reaches someone who already watched your content — readers partway to purchase. Your money goes further.

🖼️

A+ Content Production

We repurpose your video assets into premium Amazon listing modules — hero banners, character panels, review highlights — boosting conversion from every visitor you earn.

📊

Full Attribution Reporting

Detail page views, Kindle sample downloads, new-to-brand readers, and direct sales — in plain English, monthly. Know exactly what's working.

How your ad spend is allocated

Every dollar on plans above Enhanced is split strategically — most directed where your warm audience is primed to purchase.
20% TikTok Ads — top-of-funnel audience growth
80% Amazon DSP — retargeting warm viewers where they're ready to buy

When does retargeting hit its peak?

DSP retargeting accelerates after ~3 months of warm audience building. Here's the typical journey:
M1
Content
launches
M2
Audience
grows
M3
DSP
ignites
M4
Sales
accelerate
M5+
Compound
growth
20×
ROAS, DSP Contextual Targeting
+20%
Sales lift, Premium A+ Content
+65%
Reach vs legacy ad solutions
40%
Lower cost-per-action with DSP
The Complete System

How views become sales

Every stage feeds the next. Organic content builds your audience. DSP converts that audience. A+ Content closes the sale.

1
Organic

Videos go live

TikTok, YouTube Shorts, Instagram Reels — cinematic, genre-specific content that finds your readers.

2
Growth

Warm audience builds

Every view creates a retargetable pool of readers moving toward purchase.

3
Listing

A+ Content goes up

Your Amazon listing becomes an editorial experience — banners, character panels, review highlights.

4
Amazon DSP

Warm readers retargeted

DSP reaches your warm audience on Prime Video, Kindle, and Amazon.com at peak buying intent.

5
Conversion

Sales & samples

Warm readers click through to your upgraded listing — and buy. Every sale is attributed and reported.

Our Process

How we bring your
book to life

1

Book Intake & Research

We deeply engage with your story to uncover its most compelling, marketable elements.

2

Content Strategy

A thoughtfully designed calendar and scripts crafted for maximum emotional resonance.

3

Production & Publishing

Premium videos produced and scheduled across platforms with precision and care.

4

DSP & Growth

Amazon DSP campaigns launch, A+ Content goes live, and we continuously optimise for compound results.

Starting From Zero

No platform?
No audience? No problem.

We've launched authors with zero followers to consistent daily sales. Our system builds momentum from scratch — because every successful author started exactly where you are now.

🌱

Account Setup & Optimisation

We build your social presence from the ground up, optimised to attract your ideal readers from day one.

Momentum Campaigns

A concentrated burst of high-quality content in the first 30 days to trigger algorithmic momentum.

📅

Consistent Publishing Cadence

Sustained daily content keeps you relevant, visible, and growing — month after month, compounding over time.

Real Results

What success looks like

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Total views generated
Across TikTok, YouTube, Instagram, and Facebook for our full author roster.
0
Avg. sales lift in 90 days
Authors on Growth+ plans see over triple their pre-campaign sales velocity.
0
Authors supported
From debut novelists to established indie authors across every genre.
Curated Tiers

Bespoke growth packages

Premium production and strategic management tailored to your ambitions. Plans above Enhanced include ad spend directed toward TikTok amplification and Amazon DSP retargeting.

Pay month-to-month. Cancel anytime.
💡
Content only

Enhanced

Every dollar goes to video production and content management. No ad spend — pure organic growth.

✦ Enhanced ($50/mo) — entry-level tier
Content + Ad Spend

Starter, Growth, Surge & Orbit

Subscription covers production costs plus a dedicated ad budget — 80% Amazon DSP, 20% TikTok.

✦ Starter ($199) and above
✦ Content Only
Enhanced
$50 per month
  • 80 short-form videos per month
  • 1 professional book trailer
  • Long-form YouTube videos
  • Avatar narration included
  • 100% content production — no ad spend
Your Creative Team
AM
1 Senior Content Manager
A seasoned creative lead who owns your entire content pipeline from script to publish, plus weekly strategy check-ins.
Choose Enhanced
📡 Content + Ads
Starter
$199 per month
$75/mo ad budget included — split across:
~$15 TikTok
~$60 Amazon DSP
  • All Enhanced features
  • Full social management
  • $75 Amazon DSP budget
  • Podcast episodes included
  • Basic A+ Content setup
Your Creative Team
AM
1 Dedicated Account Manager
Your full-service point of contact for content production, DSP campaign oversight, and platform performance.
Select Starter
🚀 Full Suite
Surge
$699 per month
$400/mo ad budget included — split across:
~$80 TikTok
~$320 Amazon DSP
  • 150+ cinematic videos monthly
  • 3+ premium trailers
  • Custom theme song
  • Full podcast production
  • Heavy DSP retargeting
  • Full A+ Content suite
Your Creative Team
CD
PS
PS
DM
A Dedicated Team of 4
A creative director, two production specialists, and a DSP campaign manager — your private marketing pod.
Activate Surge
Enterprise
🚀 Full Suite + DSP Seat
Orbit
Your own dedicated
DSP Seat
Custom quote — speak with us
$1,000+ ad budget — on your exclusive seat:
~$200 TikTok
~$800+ Amazon DSP
  • Up to 720 videos per month — 1 per hour
  • Multiple trailers & creative assets
  • Full custom music composition
  • Complete podcast series
  • Your own dedicated Amazon DSP seat — enterprise programmatic, under your brand
  • Dedicated brand strategist
  • Priority support & weekly reporting
✦ Exclusive access pathway

Claim your own DSP seat

Orbit authors get a dedicated Amazon DSP seat — your own programmatic presence, not a shared pool. Pricing is bespoke. Start with a conversation.

Request access →
Your Creative Team
BD
CS
P1
P2
DM
PS
QA
Your 7-Person Brand Studio
A brand director, creative strategist, two producers, a DSP manager, platform specialist, and QA lead — the full equivalent of an in-house marketing department.
Learn about Amazon DSP first →
FAQ

Common questions

It depends on the tier. Enhanced ($50/mo) is 100% content production — every dollar goes to creating your videos and managing your social presence. No ad spend at all.

From Starter ($199/mo) upward, your subscription covers content production plus a dedicated ad budget — split roughly 80% Amazon DSP and 20% TikTok amplification. Use the billing toggle above to see exact multi-month totals.
Most DSP campaigns run through a shared managed-service pool. The Orbit plan gives you a dedicated, named Amazon DSP seat — your own programmatic presence under your brand, not mixed with other advertisers. This unlocks custom audience segments, higher spend ceilings, and priority placements across Prime Video, Kindle, Twitch, and Amazon.com. Pricing is bespoke because ad budgets vary; email nick@atomic-shelf.com to discuss what makes sense for your catalogue.
Most authors begin seeing meaningful engagement within the first 2–3 weeks. Consistent sales momentum typically builds over 60–90 days. Amazon DSP retargeting becomes most powerful around the 3-month mark, once your warm audience is large enough to retarget efficiently at scale.
DSP works by serving ads to people who have already engaged with your content. In months 1–2, we're building that warm audience through organic content. By month 3, you have a meaningful pool of engaged readers who haven't yet purchased — that's when retargeting them on Amazon becomes dramatically more efficient.
Amazon DSP gets the lion's share because that's where purchase intent is highest — you're reaching warm readers on the exact platform where they can buy in seconds. TikTok's 20% grows your warm audience faster, especially in the first 3 months. The two channels work in tandem: TikTok builds the audience, DSP converts it.
Not at all. Many of our most successful clients started with zero followers and zero reviews. We build your presence from the ground up — account setup, content momentum, and algorithmic growth are all part of every plan.
Pay for 3 months upfront and save 10%. Pay for 6 months and save 20%. Commit to 12 months and save 25%. Use the billing toggle in the pricing section to see your total payment — so you know exactly what you're committing to, not just the discounted monthly rate.
Yes — plans are flexible. You can upgrade at any time. Downgrades take effect at the next billing cycle. We recommend starting with Starter or Growth for the best balance of content output and DSP return.
We work across all genres — romance, fantasy, thriller, literary fiction, non-fiction, and more. Scripts and video styles are always tailored to the specific aesthetic and audience expectations of your genre.

Begin crafting
your book's legacy

Join 160+ authors building lasting audiences and consistent sales — with Amazon DSP bringing it home.

Choose Your Tier → DSP & A+ Guide ↗
Turn views into sales Amazon DSP retargeting included
View Plans